June 20, 2022

6 Reasons To Celebrate National Sunglasses Day

Experience Our Global Connection with ‘Aloha Sun’

Every sunrise is a promise—a celebration of what’s to come. Each new day is an open invitation to live…beautifully. Make every day more beautiful with Maui Jim. Beautify your views and your personal aesthetic with premium sun styles that also protect and preserve your vision.

Each June 27 aims to do just that with National Sunglasses Day – an annual observation established by The Vision Council to remind us of the importance of protecting our eyes from the sun’s harsh ultraviolet (UV) rays, while also celebrating the fun ways to express your personal style.

Every pair of Maui Jim patented polarized sunglasses enhance your style while also safeguarding your eye health with proprietary technologies that are second-to-none. Let’s first dive into the “why” behind the practical purposes of sunglasses:

Year-round protection for your precious (and irreplaceable) eyes. Whether sunny or cloudy, hot or cold, UV rays are present 365 days a year, and they can cause profound damage such as sunburn, cataracts, macular degeneration, and cancer. Patented PolarizedPlus2® lens technology found in all Maui Jim sunglasses, blocks 100% of all harmful UV rays, while also effectively managing the amount of blue light (HEV) emitted from the sun that reaches your eyes. Fun fact: the sun is the largest source of blue light!
Skin cancer protection too! 5-10% of skin cancers occur around the eyes, which inconveniently, is also a part of the skin where you cannot apply sunscreen. Maui Jim sunglasses, however, have earned the Skin Cancer Foundation Seal of Recommendation as an effective UV filter for the eyes and surrounding skin. In addition to our patented lens technology, we also offer a broad selection of wider and thicker frames that can also play a role in protecting the delicate skin around the eyes.
More comfort, less fatigue. Bright, sunny skies generally give us happy vibes, but something can often get in the way of those good feelings—uncomfortable glare. Nothing puts a damper on your sunny day mood more than a headache caused by squinting or eyestrain. Our lenses eliminate 99.9% of glare, so your eyes stay relaxed, enabling your joy factor to stay up!

Now let’s explore all the ways you can celebrate your personal style with Maui Jim sunglasses:

Over 150 sunglasses styles to choose from – including our official National Sunglasses Day styles Hunakai and Keokea (shown below).From aviator to cat eye, wrap to fashion, or rimless to classic, we have the looks, sizes, and shapes that will fit you and your fashion sensibility.
Customization is available. Over 95% of our styles are available to customize via the complimentary MyMaui® service. Simply select your style, pick the frame color, and then decide on a lens color, and presto! You have a Maui Jim style that’s uniquely “you”.
Multitudes of mirrors. Seven different mirror colors to choose from means you can fashion a Maui Jim style for every outfit, occasion, or season. Rich red in HAWAII LAVA™, gorgeous MAUIGreen®, perfectly pink MAUI Sunrise, and ever-popular Blue Hawaii are our single-color options, and we also have three dual mirror color options to keep it exciting!

Join in the National Sunglasses Day fun this year by posting yourself in your favorite pair of Maui Jim sunglasses — and be sure to tag #NationalSunglassesDay and @OfficialMauiJim, too!